Local | February 3, 2025

Saudi Media Forum Launches "Media Bridges" Initiative to Connect Saudi Talents with Industry Giants like Netflix, Sony, and Shondaland

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واس
واسخبر
In a bold move to elevate the Kingdom's media and film industry, the Saudi Media Forum has unveiled its "Media Bridges" initiative. This groundbreaking program aims to forge connections between leading figures from major global media production companies and emerging Saudi talents and startups. The initiative is a testament to Saudi Arabia's commitment to bolstering its local production and propelling it onto the world stage, aligning with the ambitious goals of Vision 2030. "Media Bridges" has attracted an impressive roster of participants, including top executives from influential media production houses that have made a significant impact on the entertainment and digital content landscape. Among them are: •⁠ ⁠Shondaland: Represented by its Head of Production, Tom Verica. •⁠ ⁠Sony Pictures Entertainment: Represented by its Vice President, Marius Rocholl. •⁠ ⁠Netflix: Represented by its Vice President of Content for Europe, the Middle East, and Africa, Larry Tanz. •⁠ ⁠Starz: Represented by its Vice President of Original Programming, Karen Bailey. •⁠ ⁠Apple Music: Represented by its Editor-in-Chief of Content for the Middle East and North Africa, Samer Antoine Dhoumt. The initiative seeks to create a platform for dialogue between these industry leaders and Saudi talents. Specialized workshops will bring together global executives and relevant Saudi entities to explore ways to develop local production and expand the reach of Saudi works in international markets. Discussions will also cover the latest trends in the digital media industry, the challenges facing local production, and effective marketing and distribution mechanisms in the face of rapid technological advancements. Furthermore, "Media Bridges" will feature panel discussions that gather representatives from major production companies with Saudi officials and entrepreneurs across various fields, including television and film production, digital distribution, media policies, media marketing, and media technology. The initiative will also facilitate discussions on collaborative efforts to develop a regulatory environment that supports national talent in the production sector.
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